The reseller programme is for businesses whose core activity is selling sportswear (shop, distributor, teamwear supplier): you resell our FLARE products or under your own label, on reseller terms. Resell our sublimated gear under white label, with volume-based tiered terms, 5 pieces minimum per design (same design, same colours) for the first order, then restock from 1 piece, made in Europe. Submit your application below — reply within 48h.
A reseller account gives access to a dedicated price list, the same lead times and the same proof as our direct customers, with no imposed stock: 5 pieces minimum per design for the first order, then restock from 1 piece. You sell, we manufacture to order in Bulgaria (EU) and deliver by tracked DHL or FedEx.
Information verified by Flare Custom, updated on 16/10/2026.
* Our workshop's usual lead time. In peak season, it may be slightly longer.
Fill in this form and sign.
We review your profile within 48h.
You get your reseller portal access.
White-label orders, on demand.
Creating your own brand (your logo, sold to your customers or fans)? Please submit a “Brand” request instead.