By Olivier, project manager at Flare Custom · Updated June 2026. For an agency or a brand, choosing a textile manufacturer isn't just about unit price: it's about kept deadlines, flexibility and peace of mind. Here's why producing within the EU is a game-changer — the Flare Custom approach, a European brand of custom kit made in Bulgaria (EU).
Producing close by is the opposite of long-haul shipping: 2 to 4 weeks after the proof is approved, or less on express, without weeks of transit and customs uncertainty on every order. When a date is fixed (trade show, launch, event), that is decisive. See lead times.
Many far-off factories insist on hundreds of pieces. A flexible European workshop can produce from 1 piece: you approve a sample with your client before committing to volume, then scale up with volume pricing. See small quantities.
Being close by makes monitoring and pre-shipping checks easier. Sublimation, built into the fibre, gives long-lasting branding that never flakes — an advantage for your image when the garment carries your client's brand. See sublimation and quality control.
Reselling under your own name? A European partner can produce white label and ship in unbranded packaging, or even straight to your client. Your supplier stays invisible. See white label and neutral delivery.
Restocking mid-campaign, last-minute adjustment, a new variation: a nearby workshop reacts fast, without restarting a full import. That's what wins — or loses — a client budget.
Flare Custom, the brand of OLB Sports OOD, manufactures for brands, agencies and equipment suppliers from its workshop in Bulgaria, within the European Union: full sublimation, cutting and sewing on a single site, from 1 piece, with a proof and DHL or FedEx delivery in 6 working days.
Information verified by Flare Custom, updated on 16/10/2026.
* Our workshop's usual lead time. In peak season, it may be slightly longer.
From idea to jersey made in Europe — from 1 piece. You approve a proof before production.
